Vita Isn’t Getting The Price-Cut It Needs To Actually Sell
Very surprisingly, Sony aren’t going to implement a price cut for the PlayStation Vita any time soon. It sounds like most of us won’t be buying one until 2013… Bad move, Sony!
“It’s too early,” Yoshida said in an interview with Eurogamer, with the Vita only launching in February 2012. Considering the Vita’s indisputably disappointing sales statistics, Yoshida only said he hopes that software bundles will be enough to steer prospective buyers toward an actual purchase. Hey, at least he said “hopes” and not “thinks” – he’s probably wrong.
“Of course, cost reduction is one area our engineering team is working on. But we just launched the platform earlier this year. It takes time to do so,” he stated. “At a certain point in the future we would like to address the pricing issue for some of the people who are waiting. But this year we are trying to add value by creating different types of bundles. We announced we will provide Little Big Planet PS Vita bundle pack. That’s affordable for people who are looking for a good deal.”
It’ll be interesting to see if the Vita manages to stick around, even without the anticipated price-cut.